Yale Press drops Paul Rand logo
jstn:
Oh my God, what a horrible, horrible mistake! So much for Ivy League, these people are a bunch of morons.Yale drops a classic Paul Rand logo for a typeface, that just defies all common sense.Branding tip: if your organization is lucky enough to have a classic Paul Rand logo, never ever fucking change it. Ever.
reblogged from jstn
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14eleven
reblogged this from
jstn
and added:
Oh my God, what a horrible, horrible mistake! So much for Ivy League, these people are a bunch of morons.
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peroty
reblogged this from
brocatus
and added:
SERIOUSLY? SERIOUSLY!
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brocatus
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jstn
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kylewritescode
reblogged this from
jstn
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lumber
reblogged this from
jstn
and added:
I concur. Bad form Yale. Bad form.
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jstn
reblogged this from
zerostyle
and added:
Branding tip: if your organization is lucky enough to have...logo, never ever fucking...
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zerostyle
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